Fidelity vs Merrill Edge
Fidelity comes out ahead of Merrill Edge on 2 of the 6 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.
The verdict
Fidelity takes it, 2–0 on rounds.
On the published figures and the independent review sites, Fidelity takes 2 of 6 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose Fidelity if…
- • You want Fidelity's edge on what stockbrokers.com scored it and how many trustpilot reviews
Choose Merrill Edge if…
- • You have a reason to pick Merrill Edge that is not on this list
Round by round
- Round 1What StockBrokers.com scored itFidelity winsFidelity8/10
Not stated
fidelity.com does not state a StockBrokers.com '5 out of 5 stars' rating anywhere. Awards pages cite StockBrokers.com only as award rankings ('#1 Overall Broker 2024', 'Best in Class Overall 2025 and
- StockBrokers.com rating
Source: stockbrokers.com ↗
Merrill Edge5/104.5 out of 5 stars
StockBrokers.com rating
- 4.5 out of 5 stars, against 5 out of 5 stars
Source: stockbrokers.com ↗
Fidelity wins this round on independent review-site data, not on its own claims.
- Round 2What an options contract costsTie
Nothing to separate them here.
- Round 3What a stock trade costsTie
Nothing to separate them here.
- Round 4What it takes to open an accountTie
Nothing to separate them here.
- Round 5What customers say on TrustpilotTie
Nothing to separate them here.
- Round 6How many Trustpilot reviewsFidelity winsMerrill Edge5/10
128 reviews
reviews on Trustpilot, rated 1.3 out of 5
- 128 reviews, against 1,169 reviews
Source: trustpilot.com ↗
Fidelity wins this round on independent review-site data, not on its own claims.

