The verdict
H&R Block takes it, 5–1 on rounds.
On the published figures and the independent review sites, H&R Block takes 5 of 8 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose TurboTax if…
- • You want TurboTax's edge on getting a live tax expert
Choose H&R Block if…
- • You want H&R Block's edge on how many people qualify for free and what it costs to start
Round by round
- Round 1How many people qualify for freeH&R Block winsTurboTax5/10
About 37%
of filers qualify for free federal filing
- About 37%, against About 52%
Source: primewayfcu.com ↗
H&R Block wins this round on independent review-site data, not on its own claims.
- Round 2Who files federal freeTie
Nothing to separate them here.
- Round 3What customers say on TrustpilotTie
Nothing to separate them here.
- Round 4What it costs to startH&R Block winsTurboTax5/10
$79 Deluxe (federal, per return)
TurboTax Online Do It Yourself (Free Edition, Deluxe, Premium) / Expert Assist / Expert Full Service, price per federal return, state additional; late-season prices shown Oct 2026
- $79 Deluxe (federal, per return), against $65 Deluxe (federal, per return)
Source: turbotax.intuit.com ↗
H&R Block8/10$65 Deluxe (federal, per return)
H&R Block Online (Free Online, Deluxe, Premium, Self-Employed), price per federal return, state per state filed; tax-season-end prices shown Oct 2026
Source: hrblock.com ↗
H&R Block wins this round on what the published sources say.
- Round 5What each state return costsH&R Block winsTurboTax5/10
Up to $64 per state (paid tiers)
TurboTax Online Do It Yourself (Free Edition, Deluxe, Premium) / Expert Assist / Expert Full Service, price per federal return, state additional; late-season prices shown Oct 2026
- Up to $64 per state (paid tiers), against $49 per state (Deluxe)
Source: turbotax.intuit.com ↗
H&R Block8/10$49 per state (Deluxe)
H&R Block Online (Free Online, Deluxe, Premium, Self-Employed), price per federal return, state per state filed; tax-season-end prices shown Oct 2026
Source: hrblock.com ↗
H&R Block wins this round on what the published sources say.
- Round 6Filing as self-employedH&R Block winsTurboTax5/10
$139 Premium (federal)
TurboTax Online Do It Yourself (Free Edition, Deluxe, Premium) / Expert Assist / Expert Full Service, price per federal return, state additional; late-season prices shown Oct 2026
- $139 Premium (federal), against $130 Self-Employed (federal)
Source: turbotax.intuit.com ↗
H&R Block8/10$130 Self-Employed (federal)
H&R Block Online (Free Online, Deluxe, Premium, Self-Employed), price per federal return, state per state filed; tax-season-end prices shown Oct 2026
Source: hrblock.com ↗
H&R Block wins this round on what the published sources say.
- Round 7Getting a live tax expertTurboTax winsTurboTax8/10
Expert Assist Basic $59 (simple)
TurboTax Online Do It Yourself (Free Edition, Deluxe, Premium) / Expert Assist / Expert Full Service, price per federal return, state additional; late-season prices shown Oct 2026
Source: turbotax.intuit.com ↗
H&R Block5/10Included from Deluxe ($65)
H&R Block Online (Free Online, Deluxe, Premium, Self-Employed), price per federal return, state per state filed; tax-season-end prices shown Oct 2026
- Included from Deluxe ($65), against Expert Assist Basic $59 (simple)
Source: hrblock.com ↗
TurboTax wins this round on what the published sources say.
- Round 8Having an expert file for youH&R Block winsTurboTax5/10
Full Service from $129 + state
TurboTax Online Do It Yourself (Free Edition, Deluxe, Premium) / Expert Assist / Expert Full Service, price per federal return, state additional; late-season prices shown Oct 2026
- Full Service from $129 + state, against Tax pro from $99 + state
Source: turbotax.intuit.com ↗
H&R Block8/10Tax pro from $99 + state
H&R Block Online (Free Online, Deluxe, Premium, Self-Employed), price per federal return, state per state filed; tax-season-end prices shown Oct 2026
Source: hrblock.com ↗
H&R Block wins this round on what the published sources say.

