The verdict
Wix takes it, 3–2 on rounds.
Neither pulls ahead on the published figures and review sites, so the decision is in the details this comparison cannot see. Check the current figures on both pages.
Choose Wix if…
- • You want Wix's edge on who picks up when you are stuck and what adding a store costs
Choose Webflow if…
- • You want Webflow's edge on what it costs to start and where you start designing
Round by round
- Round 1What it costs to startWebflow wins
Webflow wins this round on what the company itself publishes.
- Round 2Who picks up when you are stuckWix winsWix8/10
24/7 chat and callback, plus phone and email
free phone, chat and email support, with 24/7 callback in English
Source: support.wix.com ↗
Webflow5/10Support portal and AI assistant
email through the portal, live agent not always available; phone is Enterprise only
- Support portal and AI assistant, against 24/7 chat and callback, plus phone and email
Source: help.webflow.com ↗
Wix wins this round on what the company itself publishes.
- Round 3Where you start designingWebflow wins
Webflow wins this round on what the company itself publishes.
- Round 4What adding a store costsWix wins
Wix wins this round on what the company itself publishes.
- Round 5What customers say on TrustpilotWix winsWebflow5/10
1.5 out of 5
TrustScore from 239 reviews on Trustpilot
- 1.5 out of 5, against 3.4 out of 5
Source: trustpilot.com ↗
Wix wins this round on independent review-site data, not on its own claims.
Side by side
- free and premium templates
- $29, against $16
- +$12, against $0 extra
- 2 GB storage, against Unlimited storage (no caps)
- $17, against $15
- Support portal and AI assistant, against 24/7 chat and callback, plus phone and email
- +$14, against +$12
- 1.5 out of 5, against 3.4 out of 5
- $29, against $16