Jake Tech Lab

ActiveCampaign vs Beehiiv

Beehiiv comes out ahead of ActiveCampaign on 4 of the 6 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.

ActiveCampaign
ActiveCampaign
6.5
Fair
2 of 6 rounds
vs
BeehiivWinner
Beehiiv
6.5
Fair
4 of 6 rounds

The verdict

Beehiiv takes it, 4–2 on rounds.

On the published figures and the independent review sites, Beehiiv takes 4 of 6 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.

Choose ActiveCampaign if…

  • • You want ActiveCampaign's edge on what it costs to start and what the next plan up costs

Choose Beehiiv if…

  • • You want Beehiiv's edge on trying it before you pay and what customers say on trustpilot

Round by round

  1. Round 1Trying it before you payBeehiiv wins
    ActiveCampaign5/10

    14-day free trial

    no free plan; no credit card needed

    • 14-day free trial, against Free plan

    Source: activecampaign.com ↗

    Beehiiv8/10

    Free plan

    free for up to 2,500 subscribers with unlimited sends

    Source: beehiiv.com ↗

    Beehiiv wins this round on what the company itself publishes.

  2. Round 2What customers say on TrustpilotBeehiiv wins
    ActiveCampaign5/10

    2.7 out of 5

    TrustScore from 1,446 reviews on Trustpilot

    • 2.7 out of 5, against 4 out of 5

    Source: trustpilot.com ↗

    Beehiiv8/10

    4 out of 5

    TrustScore from 402 reviews on Trustpilot

    Source: trustpilot.com ↗

    Beehiiv wins this round on independent review-site data, not on its own claims.

  3. Round 3What it costs to startActiveCampaign wins
    ActiveCampaign8/10

    $15/mo billed annually (1,000)

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    Source: activecampaign.com ↗

    Beehiiv5/10

    Lite $49/mo, yearly billing (1,000)

    Lite at 1,000 subscribers (default), Yearly billing (default; click Monthly for $59); next plan = Pro ($109 monthly)

    • Lite $49/mo, yearly billing (1,000), against $15/mo billed annually (1,000)

    Source: beehiiv.com ↗

    ActiveCampaign wins this round on what the published sources say.

  4. Round 4What the next plan up costsActiveCampaign wins
    ActiveCampaign8/10

    Plus $49/mo billed annually

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    Source: activecampaign.com ↗

    Beehiiv5/10

    Pro $95/mo, yearly billing

    Lite at 1,000 subscribers (default), Yearly billing (default; click Monthly for $59); next plan = Pro ($109 monthly)

    • Pro $95/mo, yearly billing, against Plus $49/mo billed annually

    Source: beehiiv.com ↗

    ActiveCampaign wins this round on what the published sources say.

  5. Round 5How many emails you can sendBeehiiv wins
    ActiveCampaign5/10

    10x contacts = 10,000/mo

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    • 10x contacts = 10,000/mo, against Unlimited email sends

    Source: activecampaign.com ↗

    Beehiiv8/10

    Unlimited email sends

    Lite at 1,000 subscribers (default), Yearly billing (default; click Monthly for $59); next plan = Pro ($109 monthly)

    Source: beehiiv.com ↗

    Beehiiv wins this round on what the published sources say.

  6. Round 6How many people can log inBeehiiv wins
    ActiveCampaign5/10

    1 user

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    • 1 user, against 2 team seats

    Source: activecampaign.com ↗

    Beehiiv8/10

    2 team seats

    Lite at 1,000 subscribers (default), Yearly billing (default; click Monthly for $59); next plan = Pro ($109 monthly)

    Source: beehiiv.com ↗

    Beehiiv wins this round on what the published sources say.

ActiveCampaignActiveCampaign

Side by side

ActiveCampaignBest for what it costs to startActiveCampaign
Overall score
6.5
6.5
Price
See price
See price
What the next plan up costs
6.3
5.0
What it costs to start
7.7
5.0
What customers say on Trustpilot
6.0
7.6
How many emails you can send
5.5
7.9
Who picks up when you are stuck
7.3
—
Head-to-head findings
What the next plan up costs
Plus $49/mo billed annually
$109
What it costs to start
$15/mo billed annually (1,000)
$49
What customers say on Trustpilot
2.7 out of 5
4 out of 5
How many emails you can send
10x contacts = 10,000/mo
Unlimited email sends
Who picks up when you are stuck
Email & chat support (Basic)
—
How big the free plan is
—
2,500 subscribers
Trying it before you pay
14-day free trial
Free plan
How many people can log in
1 user
2 team seats
Record
Head-to-head record
3–6
2–2–3
Head-to-heads won
33 %
50 %
Rounds won
46 %
41 %
Pros
      Cons
      • 14-day free trial, against Free plan
      • 2.7 out of 5, against 3.9 out of 5
      • $15/mo billed annually (1,000), against $8.08/mo billed yearly (5k emails)
      • Plus $49/mo billed annually, against Standard $16.17/mo billed yearly
      • $49, against $8.73
      • $109, against $13.06
      • 2 team seats, against 3 seats
      • $109, against $35
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