Jake Tech Lab

ActiveCampaign vs GetResponse

GetResponse comes out ahead of ActiveCampaign on 4 of the 8 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.

ActiveCampaign
ActiveCampaign
6.5
Fair
3 of 8 rounds
vs
GetResponseWinner
GetResponse
6.9
Fair
4 of 8 rounds

The verdict

GetResponse takes it, 4–3 on rounds.

On the published figures and the independent review sites, GetResponse takes 4 of 8 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.

Choose ActiveCampaign if…

  • • You want ActiveCampaign's edge on how well it connects and what it costs to start

Choose GetResponse if…

  • • You want GetResponse's edge on what customers say on trustpilot and what the next plan up costs

Round by round

  1. Round 1How well it connectsActiveCampaign wins
    ActiveCampaign8/10

    1,000+ apps

    stated on its integrations page

    Source: activecampaign.com ↗

    GetResponse5/10

    150+

    integrations

    • 170+ integrations, against 1,000+ apps

    Source: getresponse.com ↗

    ActiveCampaign wins this round on what the company itself publishes.

  2. Round 2What customers say on TrustpilotGetResponse wins
    ActiveCampaign5/10

    2.7 out of 5

    TrustScore from 1,446 reviews on Trustpilot

    • 2.7 out of 5, against 4.2 out of 5

    Source: trustpilot.com ↗

    GetResponse8/10

    4.2 out of 5

    TrustScore from 1,038 reviews on Trustpilot

    Source: trustpilot.com ↗

    GetResponse wins this round on independent review-site data, not on its own claims.

  3. Round 3Trying it before you payTie
    ActiveCampaign7/10

    14-day free trial

    no free plan; no credit card needed

    Source: activecampaign.com ↗

    GetResponse7/10

    14-day premium trial with a permanent free version

    Free plan offering

    • no permanent free plan on the vendor page

    Source: getresponse.com ↗

    Nothing to separate them here.

  4. Round 4What it costs to startActiveCampaign wins
    ActiveCampaign8/10

    $15/mo billed annually (1,000)

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    Source: activecampaign.com ↗

    GetResponse5/10

    $15.58/mo paid annually (1,000)

    Starter at List size 1,000 (default), Yearly billing (default; Monthly = $19); next plan = Marketer ($59 monthly)

    • $15.58/mo paid annually (1,000), against $15/mo billed annually (1,000)

    Source: getresponse.com ↗

    ActiveCampaign wins this round on what the published sources say.

  5. Round 5What the next plan up costsGetResponse wins
    ActiveCampaign5/10

    Plus $49/mo billed annually

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    • Plus $49/mo billed annually, against Marketer $48.38/mo paid annually

    Source: activecampaign.com ↗

    GetResponse8/10

    Marketer $48.38/mo paid annually

    Starter at List size 1,000 (default), Yearly billing (default; Monthly = $19); next plan = Marketer ($59 monthly)

    Source: getresponse.com ↗

    GetResponse wins this round on what the published sources say.

  6. Round 6How many emails you can sendGetResponse wins
    ActiveCampaign5/10

    10x contacts = 10,000/mo

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    • 10x contacts = 10,000/mo, against Unlimited monthly email sends

    Source: activecampaign.com ↗

    GetResponse8/10

    Unlimited monthly email sends

    Starter at List size 1,000 (default), Yearly billing (default; Monthly = $19); next plan = Marketer ($59 monthly)

    Source: getresponse.com ↗

    GetResponse wins this round on what the published sources say.

  7. Round 7How many people can log inGetResponse wins
    ActiveCampaign5/10

    1 user

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    • 1 user, against 3 users

    Source: activecampaign.com ↗

    GetResponse8/10

    3 users

    Starter at List size 1,000 (default), Yearly billing (default; Monthly = $19); next plan = Marketer ($59 monthly)

    Source: getresponse.com ↗

    GetResponse wins this round on what the published sources say.

  8. Round 8Testing which email works betterActiveCampaign wins
    ActiveCampaign8/10

    A/B testing (email only)

    Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus

    Source: activecampaign.com ↗

    GetResponse5/10

    No A/B testing on Starter

    Starter at List size 1,000 (default), Yearly billing (default; Monthly = $19); next plan = Marketer ($59 monthly)

    • No A/B testing on Starter, against A/B testing (email only)

    Source: getresponse.com ↗

    ActiveCampaign wins this round on what the published sources say.

ActiveCampaignActiveCampaign
GetResponseGetResponse

Side by side

ActiveCampaignBest for what it costs to startActiveCampaign
Overall score
6.5
6.9
Best
Price
See price
See price
What the next plan up costs
6.3
6.5
What it costs to start
7.7
7.0
What customers say on Trustpilot
6.0
8.0
How many emails you can send
5.5
8.0
Who picks up when you are stuck
7.3
7.6
Head-to-head findings
What the next plan up costs
Plus $49/mo billed annually
Marketer $48.38/mo paid annually
What it costs to start
$15/mo billed annually (1,000)
$15.58/mo paid annually (1,000)
What customers say on Trustpilot
2.7 out of 5
4.2 out of 5
How many emails you can send
10x contacts = 10,000/mo
Unlimited monthly email sends
Who picks up when you are stuck
Email & chat support (Basic)
Email and chat
How big the free plan is
—
Free: up to 500 contacts
Trying it before you pay
14-day free trial
14-day trial plus a permanent free version
How many people can log in
1 user
3 users
Record
Head-to-head record
3–6
6–0
Head-to-heads won
33 %
100 %
Rounds won
46 %
57 %
Pros
    • phone support is Enterprise only
    • no permanent free plan on the vendor page
    • stated in its navigation menu
    Cons
    • 14-day free trial, against Free plan
    • 2.7 out of 5, against 3.9 out of 5
    • $15/mo billed annually (1,000), against $8.08/mo billed yearly (5k emails)
    • Plus $49/mo billed annually, against Standard $16.17/mo billed yearly
    • 14-day free trial, against Free plan
    • 170+ integrations, against 300+ integrations
    • Marketer $48.38/mo paid annually, against Standard $45/mo monthly
    • No A/B testing on Starter, against A/B testing included
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