Brevo vs ActiveCampaign
ActiveCampaign comes out ahead of Brevo on 4 of the 7 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.
The verdict
ActiveCampaign takes it, 4–3 on rounds.
On the published figures and the independent review sites, ActiveCampaign takes 4 of 7 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose Brevo if…
- • You want Brevo's edge on what customers say on trustpilot and what it costs to start
Choose ActiveCampaign if…
- • You want ActiveCampaign's edge on who picks up when you are stuck and how well it connects
Round by round
- Round 1What customers say on TrustpilotBrevo winsActiveCampaign5/10
2.7 out of 5
TrustScore from 1,446 reviews on Trustpilot
- 2.7 out of 5, against 3.9 out of 5
Source: trustpilot.com ↗
Brevo wins this round on independent review-site data, not on its own claims.
- Round 2What it costs to startBrevo winsBrevo8/10
$8.08/mo billed yearly (5k emails)
Starter (priced by email volume: 5,000 emails/month, not by contacts), Yearly (-10%) billing (default; click Monthly for $9); next plan = Standard ($18 monthly)
Source: brevo.com ↗
ActiveCampaign5/10$15/mo billed annually (1,000)
Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus
- $15/mo billed annually (1,000), against $8.08/mo billed yearly (5k emails)
Source: activecampaign.com ↗
Brevo wins this round on what the published sources say.
- Round 3What the next plan up costsBrevo winsBrevo8/10
Standard $16.17/mo billed yearly
Starter (priced by email volume: 5,000 emails/month, not by contacts), Yearly (-10%) billing (default; click Monthly for $9); next plan = Standard ($18 monthly)
Source: brevo.com ↗
ActiveCampaign5/10Plus $49/mo billed annually
Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus
- Plus $49/mo billed annually, against Standard $16.17/mo billed yearly
Source: activecampaign.com ↗
Brevo wins this round on what the published sources say.
- Round 4Who picks up when you are stuckActiveCampaign winsBrevo5/10
Email support
Starter (priced by email volume: 5,000 emails/month, not by contacts), Yearly (-10%) billing (default; click Monthly for $9); next plan = Standard ($18 monthly)
- Email support, against Email & chat support (Basic)
Source: brevo.com ↗
ActiveCampaign8/10Email & chat support (Basic)
Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus
Source: activecampaign.com ↗
ActiveCampaign wins this round on what the published sources say.
- Round 5How well it connectsActiveCampaign winsBrevo5/10
150+ integrations
Starter (priced by email volume: 5,000 emails/month, not by contacts), Yearly (-10%) billing (default; click Monthly for $9); next plan = Standard ($18 monthly)
- 150+ integrations, against 1,000+ integrations
Source: brevo.com ↗
ActiveCampaign8/101,000+ integrations
Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus
Source: activecampaign.com ↗
ActiveCampaign wins this round on what the published sources say.
- Round 6How many emails you can sendActiveCampaign winsBrevo5/10
5,000 emails/mo
Starter (priced by email volume: 5,000 emails/month, not by contacts), Yearly (-10%) billing (default; click Monthly for $9); next plan = Standard ($18 monthly)
- 5,000 emails/mo, against 10x contacts = 10,000/mo
Source: brevo.com ↗
ActiveCampaign8/1010x contacts = 10,000/mo
Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus
Source: activecampaign.com ↗
ActiveCampaign wins this round on what the published sources say.
- Round 7Testing which email works betterActiveCampaign winsBrevo5/10
No A/B testing on Starter
Starter (priced by email volume: 5,000 emails/month, not by contacts), Yearly (-10%) billing (default; click Monthly for $9); next plan = Standard ($18 monthly)
- No A/B testing on Starter, against A/B testing (email only)
Source: brevo.com ↗
ActiveCampaign8/10A/B testing (email only)
Starter at 1,000 contacts (default 'Email Contacts' setting, Email tab), billed annually (the only basis shown); next plan = Plus
Source: activecampaign.com ↗
ActiveCampaign wins this round on what the published sources say.

