Mailchimp vs Campaign Monitor
Mailchimp comes out ahead of Campaign Monitor on 5 of the 7 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.
The verdict
Mailchimp takes it, 5–2 on rounds.
On the published figures and the independent review sites, Mailchimp takes 5 of 7 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose Mailchimp if…
- • You want Mailchimp's edge on what the next plan up costs and what customers say on trustpilot
Choose Campaign Monitor if…
- • You want Campaign Monitor's edge on trying it before you pay and how many people can log in
Round by round
- Round 1What the next plan up costsMailchimp winsMailchimp8/10
$20/month
Standard plan 0-500 contacts price
- Standard for 0 to 500 contacts, at the 50% introductory rate for the first 12 months
Source: mailchimp.com ↗
Campaign Monitor5/10$27.90
Essentials, up to 500 contacts, per month billed annually
- $19, against $13.06
Source: campaignmonitor.com ↗
Mailchimp wins this round on independent review-site data, not on its own claims.
- Round 2What customers say on TrustpilotMailchimp winsCampaign Monitor5/10
2.2 out of 5
TrustScore from 200 reviews on Trustpilot
- 2.2 out of 5, against 2.5 out of 5
Source: trustpilot.com ↗
Mailchimp wins this round on independent review-site data, not on its own claims.
- Round 3What it costs to startMailchimp winsMailchimp8/10
$26.50/mo monthly (501-1,500)
Essentials at 501-1,500 contacts (select it in 'Contacts'), monthly billing (annual only for 10,000+ contacts); next plan = Standard
Source: mailchimp.com ↗
Campaign Monitor5/10$42.30/mo annual (501-2,500)
Lite at the 501 - 2,500 contacts tier (select it in 'Number of contacts'), Annual (10% annual discount; default; Monthly = $47); next plan = Essentials ($74 monthly)
- $42.30/mo annual (501-2,500), against $26.50/mo monthly (501-1,500)
Source: campaignmonitor.com ↗
Mailchimp wins this round on what the published sources say.
- Round 4Trying it before you payCampaign Monitor winsMailchimp5/10
14-day free trial
Essentials at 501-1,500 contacts (select it in 'Contacts'), monthly billing (annual only for 10,000+ contacts); next plan = Standard
- 14-day free trial, against 30-day free trial
Source: mailchimp.com ↗
Campaign Monitor8/1030-day free trial
Lite at the 501 - 2,500 contacts tier (select it in 'Number of contacts'), Annual (10% annual discount; default; Monthly = $47); next plan = Essentials ($74 monthly)
Source: campaignmonitor.com ↗
Campaign Monitor wins this round on what the published sources say.
- Round 5Who picks up when you are stuckMailchimp winsMailchimp8/10
24/7 email & chat support
Essentials at 501-1,500 contacts (select it in 'Contacts'), monthly billing (annual only for 10,000+ contacts); next plan = Standard
Source: mailchimp.com ↗
Campaign Monitor5/10Email support only on Lite
Lite at the 501 - 2,500 contacts tier (select it in 'Number of contacts'), Annual (10% annual discount; default; Monthly = $47); next plan = Essentials ($74 monthly)
- Email support only on Lite, against 24/7 email & chat support
Source: campaignmonitor.com ↗
Mailchimp wins this round on what the published sources say.
- Round 6How many emails you can sendMailchimp winsMailchimp8/10
10x contacts (15,000 at 1,500 tier)
Essentials at 501-1,500 contacts (select it in 'Contacts'), monthly billing (annual only for 10,000+ contacts); next plan = Standard
Source: mailchimp.com ↗
Campaign Monitor5/105x list = 12,500/mo (2,500 tier)
Lite at the 501 - 2,500 contacts tier (select it in 'Number of contacts'), Annual (10% annual discount; default; Monthly = $47); next plan = Essentials ($74 monthly)
- 5x list = 12,500/mo (2,500 tier), against 10x contacts (15,000 at 1,500 tier)
Source: campaignmonitor.com ↗
Mailchimp wins this round on what the published sources say.
- Round 7How many people can log inCampaign Monitor winsMailchimp5/10
3 seats
Essentials at 501-1,500 contacts (select it in 'Contacts'), monthly billing (annual only for 10,000+ contacts); next plan = Standard
- 3 seats, against Unlimited users
Source: mailchimp.com ↗
Campaign Monitor8/10Unlimited users
Lite at the 501 - 2,500 contacts tier (select it in 'Number of contacts'), Annual (10% annual discount; default; Monthly = $47); next plan = Essentials ($74 monthly)
Source: campaignmonitor.com ↗
Campaign Monitor wins this round on what the published sources say.
Side by side
- Standard for 0 to 500 contacts, at the 50% introductory rate for the first 12 months
- Essentials for 0 to 500 contacts, at the 50% introductory rate for the first 12 months
- Essentials, per month
- 300+ integrations, against 350+ integrations
- 2.5 out of 5, against 3.9 out of 5
- $26.50/mo monthly (501-1,500), against $8.08/mo billed yearly (5k emails)
- Standard $45/mo monthly, against Standard $16.17/mo billed yearly
- $19, against $13.06
- 2.2 out of 5, against 2.5 out of 5
- $42.30/mo annual (501-2,500), against $26.50/mo monthly (501-1,500)
- Email support only on Lite, against 24/7 email & chat support