Salesforce vs Insightly
Insightly comes out ahead of Salesforce on 3 of the 6 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.
The verdict
Insightly takes it, 3–2 on rounds.
On the published figures and the independent review sites, Insightly takes 3 of 6 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose Salesforce if…
- • You want Salesforce's edge on what it costs to start and trying it before you pay
Choose Insightly if…
- • You want Insightly's edge on what automation costs and what automation adds to the bill
Round by round
- Round 1What it costs to startSalesforce wins
Salesforce wins this round on what the company itself publishes.
- Round 2Trying it before you paySalesforce winsSalesforce8/10
30-day free trial
a free trial, no free plan; no credit card needed
Source: salesforce.com ↗
Insightly5/1014-day free trial
no credit card required
- 14-day free trial, against 30-day free trial
Source: insightly.com ↗
Salesforce wins this round on what the company itself publishes.
- Round 3What automation costsInsightly winsSalesforce5/10
$100
Pro Suite, where workflow and process automation begins
- $100, against $49
Source: salesforce.com ↗
Insightly wins this round on what the company itself publishes.
- Round 4What automation adds to the billInsightly winsSalesforce5/10
+$75
Pro Suite (automation) $100 vs Starter Suite $25 per user/month
- +$75, against +$20
Source: salesforce.com ↗
Insightly wins this round on what the company itself publishes.
- Round 5What customers say on TrustpilotInsightly winsSalesforce5/10
1.3 out of 5
TrustScore from 657 reviews on Trustpilot
- 1.3 out of 5, against 2.1 out of 5
Source: trustpilot.com ↗
Insightly wins this round on independent review-site data, not on its own claims.
- Round 6Emailing many contacts at onceTieSalesforce7/10
Email campaigns included
Starter Suite: dynamic email nurture campaigns
- Starter Suite
Source: salesforce.com ↗
Nothing to separate them here.

