Salesforce vs Zoho
Zoho comes out ahead of Salesforce on 6 of the 7 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.
The verdict
Zoho takes it, 6–1 on rounds.
On the published figures and the independent review sites, Zoho takes 6 of 7 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose Salesforce if…
- • You want Salesforce's edge on how well it connects
Choose Zoho if…
- • You want Zoho's edge on what it costs to start and trying it before you pay
Round by round
- Round 1What it costs to startZoho wins
Zoho wins this round on what the company itself publishes.
- Round 2Trying it before you payZoho winsSalesforce5/10
30-day free trial
a free trial, no free plan; no credit card needed
- 30-day free trial, against Free edition
Source: salesforce.com ↗
Zoho wins this round on what the company itself publishes.
- Round 3What automation costsZoho winsSalesforce5/10
$100
Pro Suite, where workflow and process automation begins
- $100, against $0
Source: salesforce.com ↗
Zoho wins this round on what the company itself publishes.
- Round 4How well it connectsSalesforce winsSalesforce8/10
more than 7000
AppExchange apps
- apps on AppExchange, its own marketplace
Source: appexchange.salesforce.com ↗
Zoho5/10900+ integrations
Zoho CRM integrations in the Zoho Marketplace
- 900+ integrations, against 9,000+ apps
Source: zoho.com ↗
Salesforce wins this round on what the company itself publishes.
- Round 5What automation adds to the billZoho winsSalesforce5/10
+$75
Pro Suite (automation) $100 vs Starter Suite $25 per user/month
- +$75, against $0 extra
Source: salesforce.com ↗
Zoho wins this round on what the company itself publishes.
- Round 6What customers say on TrustpilotZoho winsSalesforce5/10
1.3 out of 5
TrustScore from 657 reviews on Trustpilot
- 1.3 out of 5, against 3.9 out of 5
Source: trustpilot.com ↗
Zoho wins this round on independent review-site data, not on its own claims.
- Round 7What you save paying yearlyZoho winsSalesforce5/10
Same $25 monthly or yearly
Starter Suite
- Same $25 monthly or yearly, against 30% off yearly ($14 vs $20)
Source: salesforce.com ↗
Zoho wins this round on what the published sources say.

