The verdict
Zoho takes it, 5–3 on rounds.
On the published figures and the independent review sites, Zoho takes 5 of 8 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.
Choose Zoho if…
- • You want Zoho's edge on trying it before you pay and what automation costs
Choose Pipedrive if…
- • You want Pipedrive's edge on what customers say on trustpilot and how many custom fields you get
Round by round
- Round 1Trying it before you payZoho winsPipedrive5/10
14-day free trial
no credit card required, no free plan
- 14-day free trial, against Free edition
Source: pipedrive.com ↗
Zoho wins this round on what the company itself publishes.
- Round 2What automation costsZoho winsPipedrive5/10
$39
Growth, which adds automations and nurturing sequences
- $39, against $0
Source: pipedrive.com ↗
Zoho wins this round on what the company itself publishes.
- Round 3Who picks up when you are stuckZoho winsZoho8/10
8 hours (Monday - Friday)
Chat Support
- default support on every paid edition
Source: zoho.com ↗
Pipedrive5/1024/7 live chat support for all users
All plans incl. Lite; phone on Premium or Ultimate only
- Live chat in business hours, against Phone 8h x 5 days, chat 24 x 5
Source: support.pipedrive.com ↗
Zoho wins this round on what the company itself publishes.
- Round 4How well it connectsZoho wins
Zoho wins this round on what the company itself publishes.
- Round 5What automation adds to the billZoho wins
Zoho wins this round on what the company itself publishes.
- Round 6What customers say on TrustpilotPipedrive winsZoho5/10
3.9 out of 5
TrustScore from 6,138 reviews on Trustpilot
- 3.9 out of 5, against 4.4 out of 5
Source: trustpilot.com ↗
Pipedrive wins this round on independent review-site data, not on its own claims.
- Round 7How many custom fields you getPipedrive winsZoho5/10
10 custom fields per module
Standard
- 10 custom fields per module, against 30 custom fields
Source: zoho.com ↗
Pipedrive wins this round on what the published sources say.
- Round 8How many contacts you can storePipedrive wins
Pipedrive wins this round on what the published sources say.
Side by side
- default support on every paid edition
- apps in the Pipedrive Marketplace
- Lite
- from $14 to $39 per user per month
- no phone on Lite; phone starts on Premium
- 900+ integrations, against 9,000+ apps
- 900+ integrations, against 1,500+ integrations
- 10 custom fields per module, against 1,000 custom properties/object
- 3.9 out of 5, against 4.4 out of 5
- 14-day free trial, against 30-day free trial
- 500+ integrations, against 9,000+ apps
- No group emailing, against Mass email included
- No email templates, against Email templates included