Jake Tech Lab

Zoho vs Close

Zoho comes out ahead of Close on 5 of the 8 things that decide this, going by what each company publishes and what independent review sites report. The one that matters for you may be one the leader loses.

ZohoWinner
Zoho
7.2
Good
5 of 8 rounds
vs
Close
Close
6.4
Fair
3 of 8 rounds

The verdict

Zoho takes it, 5–3 on rounds.

On the published figures and the independent review sites, Zoho takes 5 of 8 rounds. Treat that as a starting point and check the current figures on both pages, because prices and plans move.

Choose Zoho if…

  • • You want Zoho's edge on trying it before you pay and what automation costs

Choose Close if…

  • • You want Close's edge on what it costs to start and what customers say on trustpilot

Round by round

  1. Round 1What it costs to startClose wins
    Zoho5/10

    $14

    Standard, per user per month billed annually

    • $14, against $9

    Source: zoho.com ↗

    Close8/10

    $9

    Solo, per user per month billed annually ($19 month to month)

    Source: close.com ↗

    Close wins this round on what the company itself publishes.

  2. Round 2Trying it before you payZoho wins
    Zoho8/10

    Free edition

    free forever for up to three users, no trial period

    Source: zoho.com ↗

    Close5/10

    14-day free trial

    a free trial, no free plan

    • 14-day free trial, against Free edition

    Source: close.com ↗

    Zoho wins this round on what the company itself publishes.

  3. Round 3What automation costsZoho wins
    Zoho8/10

    $0

    the free edition already includes five workflow rules

    Source: zoho.com ↗

    Close5/10

    $99

    Growth, where workflows are unlocked

    • $99, against $0

    Source: close.com ↗

    Zoho wins this round on what the company itself publishes.

  4. Round 4How well it connectsZoho wins
    Zoho8/10

    900+ integrations

    Zoho CRM integrations in the Zoho Marketplace

    Source: zoho.com ↗

    Close5/10

    100+ integrations

    native, no-code and Zapier integrations

    • 100+ integrations, against 900+ integrations

    Source: close.com ↗

    Zoho wins this round on what the company itself publishes.

  5. Round 5What automation adds to the billZoho wins
    Zoho8/10

    $0 extra

    workflow automation is already in the cheapest plan

    Source: zoho.com ↗

    Close5/10

    +$90

    Growth (automation) $99 vs Solo $9 per user/month, annual

    • +$90, against $0 extra

    Source: close.com ↗

    Zoho wins this round on what the company itself publishes.

  6. Round 6What customers say on TrustpilotClose wins
    Zoho5/10

    3.9 out of 5

    TrustScore from 6,138 reviews on Trustpilot

    • 3.9 out of 5, against 4.5 out of 5

    Source: trustpilot.com ↗

    Close8/10

    4.5 out of 5

    TrustScore from 73 reviews on Trustpilot

    Source: trustpilot.com ↗

    Close wins this round on independent review-site data, not on its own claims.

  7. Round 7How many custom fields you getClose wins
    Zoho5/10

    10 custom fields per module

    Standard

    • 10 custom fields per module, against 250 custom fields

    Source: zoho.com ↗

    Close8/10

    250 custom fields

    Solo

    Source: close.com ↗

    Close wins this round on what the published sources say.

  8. Round 8How many contacts you can storeZoho wins
    Zoho8/10

    100,000 records

    Standard

    Source: zoho.com ↗

    Close5/10

    10,000 leads

    Solo

    • 10,000 leads, against 100,000 records

    Source: close.com ↗

    Zoho wins this round on what the published sources say.

Side by side

CloseBest for what it costs to startClose
Overall score
7.2
Best
6.4
Price
See price
See price
What automation adds to the bill
8.0
5.0
What it costs to start
6.2
7.9
What automation costs
8.0
5.0
What customers say on Trustpilot
6.7
8.0
Trying it before you pay
7.8
5.7
Head-to-head findings
What automation adds to the bill
$0 extra
+$90
What it costs to start
$14
$9
What automation costs
$0
$99
What customers say on Trustpilot
3.9 out of 5
4.5 out of 5
Trying it before you pay
Free edition
14-day free trial
How well it connects
900+ integrations
100+ integrations
Who picks up when you are stuck
8 hours (Monday - Friday)
—
Emailing many contacts at once
Mass email included
No bulk email
Record
Head-to-head record
7–0
1–5–1
Head-to-heads won
100 %
17 %
Rounds won
74 %
43 %
Pros
  • default support on every paid edition
  • Solo
Cons
  • 900+ integrations, against 9,000+ apps
  • 900+ integrations, against 1,500+ integrations
  • 10 custom fields per module, against 1,000 custom properties/object
  • 3.9 out of 5, against 4.4 out of 5
  • 14-day free trial, against 30-day free trial
  • 100+ integrations, against 9,000+ apps
  • +$90, against +$75
  • No bulk email, against Mass email included
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